When my granddaughters were born, I set out to find them a special piece of gold baby jewelry. I had in mind a baby bracelet each, and because I wasn't online much in those days, I headed straight for the local jewelry shop.
I was dismayed to find a very small selection of gold jewelry, a couple of styles of bracelets and some baby brooches. Since matinee jackets had already gone out of fashion (more likely to see a newborn in a denim jacket!) I didn't want a brooch (though there does seem to be a revival in the popularity of baby brooches.) So I was left with some rather expensive gold baby bracelets with lockets. I bought them, and was happy with them, however, I had no idea what was available online: a vast array of choice in both gold and silver baby jewelry.
These days, more often than not, a baby will be seen wearing silver, usually sterling silver. This is because a) price and b) there is a larger range if baby and children's jewelry to choose from than in gold. 9ct gold remains affordable and the selection of styles is improving. Today we can buy 9ct or 14ct gold baby bracelets, baby necklaces and children's rings which are matched with enamelling, crystals, cz stones and even gemstones for babies.
My intention was always to add gold jewelry to Baby Jewels. However, there remained the problem of cost. Would people buy gold, when silver is so affordable? Well, at last I have a handful of gold items at Baby Jewels, mainly baby bracelets, but also children's bracelets and baby and children's earrings. All divine and because they are 9ct, quite affordable.
My first baby bracelet order arrived and all bar one has sold, more are on their way. I am happy to discover that gold is still very popular despite a strong fashion trend towards sterling silver. Since then, I have had another order of bracelets and earrings have arrived and more are coming in the near future.